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Back Market

AI Expert

Marketplace Companiesbackmarket.comUS

AI Trust Score, Reviews & Company Verification

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Independent company assessment

9.2/10A · Exceptional

31 indexed evidence signals reviewed

AI Comparison

Safe Entity78% Confidence

Based on 4 polled AI models

  • GeminiGoogle DeepMind
    Safe85%Confidence
  • GrokxAI
    Mixed72%Confidence
  • DeepSeekDeepSeek
    Safe85%Confidence
  • GLMZ.ai
    Mixed68%Confidence
Updated Aug 13
Profile not verified by the brand
Unclaimed profile

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Back Market has not claimed this ShouldEye profile yet.

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About

Back Market is a global online marketplace that sells premium refurbished electronics, offering up to 70% off new products with a 1‑year warranty and free delivery.

Headquarters
US
EyeQ
EyeQ AI Live

Full intelligence report for Back Market

High confidence

Back Market demonstrates a verified high-trust profile built on exceptional performance in reputation, review authenticity, and customer service, signaling a marketplace with strong regulatory compliance and broad consumer confidence. Yet its weaker privacy practices and moderate legal and domain integrity indicate that data governance and structural verification are relative gaps, suggesting that backend protections have not fully matched the strength of its public-facing operations.

Strengths
  • Certified B Corp status indicating adherence to ethical standards
  • Strong public reputation with a Trustpilot rating of 4.3/5 from over 10,000 reviews
  • Recognition on the TIME100 Most Influential Companies list
Key Risks
  • Low reported issue resolution rate on PissedConsumer (5%), indicating potential challenges in fully resolving customer complaints
  • Instances of customer confusion regarding the correct support channel, exemplified by a BBB complaint about an "unmonitored inbox"
  • Extensive sharing of personal data with third parties for advertising, marketing, and profiling, despite statements of not selling data under CCPA
Domain & infrastructure
Gandi SASDomain registrar
—Domain age
5 assetsVerified assets
Contact & Support
People Behind Back Market

Public-facing leadership and ownership signals for Back Market — synthesized from verified profiles and corporate disclosures where available.

M
Martin Huegli
Chief Commercial Officer
J
Joy Howard
Chief Marketing Officer
A
Axelle Caharel
Chief People Officer
M
Marie Castelli
Head of Public Affairs
T
Thibaud Hug de Larauze
CEO
A
Amandine Durr
Chief Product Officer
C
Clément Petit
Chief Financial Officer
D
Dawn Baker
Chief Technology Officer