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Bergans of Norway

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Consumer Goods Companiesbergans.comUS

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Independent company assessment

9.3/10A · Exceptional

21 indexed evidence signals reviewed

AI Comparison

Safe Entity81% Confidence

Based on 5 polled AI models

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Updated Aug 24
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About

Bergans of Norway (Bergans Fritid AS) is a Norwegian outdoor equipment and technical apparel manufacturer founded in 1908 and headquartered in Asker, Norway.

Headquarters
US
EyeQ
EyeQ AI Live

Full intelligence report for Bergans of Norway

High confidence

Bergans of Norway demonstrates strong operational discipline through robust regulatory compliance and an unblemished reputation, backed by solid legal standing. Its privacy and advertising tracking practices, while decent, trail behind other areas and suggest room for clearer data governance and transparency. The company maintains a high trust rating and verified status overall, though consumers should note these relative gaps in digital accountability.

Strengths
  • The Terms and Conditions are consumer‑friendly, offering clear cancellation and return processes, transparent pricing, fair dispute resolution, and explicit GDPR compliance statements.
  • The company maintains a strong public reputation, highlighted by a century‑long legacy, sustainability commitments, industry awards, and environmental certifications.
  • Cookie disclosures are comprehensive and categorized, providing granular per‑category opt‑in/opt‑out controls and clear differentiation between essential and non‑essential cookies.
Key Risks
  • The Terms allow unilateral modifications without prior notice and incorporate third‑party payment processor terms (Adyen) that can change independently.
  • The privacy policy lacks sufficient publicly available detail, limiting transparency.
  • User data is shared with at least 11 third‑party advertising and analytics networks, includes cross‑site behavioral profiling, and employs device fingerprinting.
Domain & infrastructure
Realtime Register B.V.Domain registrar
—Domain age
5 assetsVerified assets
Contact & Support
People Behind Bergans of Norway

Public-facing leadership and ownership signals for Bergans of Norway — synthesized from verified profiles and corporate disclosures where available.

S
Silje Garberg Ree
Chief Executive Officer
E
Espen Johannesen
Chief Marketing Officer
M
Mario Alkov
Director Central Europe