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Official company dossier

Best Western International, Inc.

AI Expert

Hotels & Resortsbestwestern.comUS

AI Trust Score, Reviews & Company Verification

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Independent company assessment

8.5/10B · Solid

23 indexed evidence signals reviewed

AI Comparison

Mixed Consensus75% Confidence

Based on 4 polled AI models

  • GeminiGoogle DeepMind
    Safe90%Confidence
  • GrokxAI
    Mixed72%Confidence
  • DeepSeekDeepSeek
    Mixed68%Confidence
  • GLMZ.ai
    Mixed70%Confidence
Updated Aug 17

Key stats

Sector
Hotels & Resorts
Headquarters
US
Domain
bestwestern.com
Domain history
Not available
Risk tier
Moderate
Assessed
Aug 17, 2026
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About

Best Western International, Inc. owns the Best Western Hotels & Resorts brand, which it licenses to over 4,500 hotels worldwide.

Headquarters
US
EyeQ
EyeQ AI Live

Full intelligence report for Best Western International, Inc.

High confidence

Best Western operates with a generally high degree of accountability, backed by strong regulatory compliance, reputable market standing, and transparent advertising practices that reinforce its verified status. Yet the profile reveals softer areas in legal transparency and consumer review sentiment, which suggest room for improvement in how clearly the company communicates its terms and manages guest feedback. Taken together, these signals indicate a reliable hospitality provider with established governance, though prospective guests should note the unevenness between its robust operational verification and its more mixed review and legal disclosure posture.

Strengths
  • Extensive global presence with over 4,300 hotels in nearly 100 countries and consistent industry recognition
  • Commitment to sustainability initiatives and employee development
  • Clear mechanisms for exercising privacy rights, including data access, modification, and deletion via dedicated forms and email
Key Risks
  • Past regulatory enforcement in Washington state for franchise registration and disclosure violations, resulting in a consent order and penalties
  • Privacy policy permits sharing of personal data with advertising networks and third‑party partners for behavioral advertising, using broad “legitimate interest” justifications
  • Absence of explicit data‑breach notification timeframes and sharing of data with law‑enforcement without a transparent warrant requirement
Domain & infrastructure
MarkMonitor Inc.Domain registrar
—Domain age
5 assetsVerified assets
Contact & Support

Connect with Best Western International, Inc.

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People Behind Best Western International, Inc.

Public-facing leadership and ownership signals for Best Western International, Inc. — synthesized from verified profiles and corporate disclosures where available.

L
Larry Cuculic
President and Chief Executive Officer
B
Bill Ryan
Senior Vice President and Chief Technology Officer
R
Ron Pohl
President of International Operations
M
Mark Straszynski
Senior Vice President and Chief Financial Officer
C
Chad Fletcher
Senior Vice President of Worldwide Sales
M
Michael Morton
Senior Vice President, Brand Management and Member Services
R
Rachel Austin
Vice President, Human Resources
M
Mark Hoefling
Vice President, Operations
K
Kimberley Kushner
Vice President, Supply and Design
H
Heather Lowe
Vice President, Accounting and Finance
M
Matt Paull
Vice President, Hotel Technology and Enterprise Systems
K
Keith McGinnis
Vice President, Customer Facing Technology
M
Monte Gardiner
Vice President, eCommerce & Business Intelligence