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Firstup, Inc.

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SaaS Companiesfirstup.ioUS

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Independent company assessment

9.2/10A · Exceptional

35 indexed evidence signals reviewed

AI Comparison

Safe Entity82% Confidence

Based on 5 polled AI models

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Updated Aug 4
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About

Firstup, Inc. is an American software company that provides an intelligent workforce communication platform to improve employee engagement, productivity, and safety compliance.

Headquarters
US
EyeQ
EyeQ AI Live

Full intelligence report for Firstup, Inc.

High confidence

Firstup, Inc. demonstrates mature operational discipline through exemplary regulatory compliance and an outstanding reputation, reflecting strong governance and broad consumer confidence. Privacy protections, advertising transparency, and customer service all meet high standards, though they sit slightly below the company's peak performance areas, while legal documentation and processes mark the most visible relative gap in an otherwise excellent framework. These verified strengths support an overall A-level profile, positioning Firstup as a highly trustworthy provider with narrowly defined improvement opportunities.

Strengths
  • The website terms include a mandatory arbitration clause with a 30‑day opt‑out, preserving users' right to litigation.
  • Intellectual property disputes are excluded from mandatory arbitration.
  • The company provides a comprehensive, categorized cookie disclosure and defaults to essential‑only cookies for EU/UK users, requiring active opt‑in for non‑essential categories.
Key Risks
  • The Terms of Service allow unilateral modification of terms with only an “endeavor” to notify users, lacking explicit consent.
  • The company reserves the right to terminate user accounts and delete data at its sole judgment without a defined notice period.
  • Liability to users is capped at $100, severely limiting recourse for damages.
Domain & infrastructure
GoDaddy.com, LLCDomain registrar
—Domain age
5 assetsVerified assets
Contact & Support
People Behind Firstup, Inc.

Public-facing leadership and ownership signals for Firstup, Inc. — synthesized from verified profiles and corporate disclosures where available.

B
Bill Schuh
Chief Executive Officer
K
Kristin Brennen
Chief Marketing Officer
C
Cheryl Chavez
Chief Product Officer
V
Vinod Malhotra
Chief Technology Officer
S
Sabra Sciolaro
Chief People Officer
M
Mike Skelly
Chief Financial Officer
C
Craig Steele
Chief Revenue Officer
J
Jen Franklin
Senior Vice President, Customer Value
A
Amy Nelson
Chief of Staff
N
Nathan Lowis
Vice President & Managing Director, EMEA