Wufoo
AI Trust Score, Reviews & Company Verification
Legal nameWufoo
- Risk: Moderate
- Not Claimed
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Wufoo is an online form builder that enables users to create custom registration, application, survey, and contact forms quickly, automatically generating a database and backend for collected data.
- Headquarters
- US
Full intelligence report for Wufoo
Wufoo demonstrates strong institutional controls, with perfect regulatory compliance and high advertising transparency supporting its Verified trust tier. Its legal and privacy practices are solid, but lower scores in reputation and customer service point to some consumer friction and mixed public perception. Overall, the profile reflects a reliably governed platform where robust operational safeguards are tempered by softer user sentiment and support experience.
- Holds multiple industry security and compliance certifications (SOC 2, PCI, HIPAA, ISO 27001, FedRamp, CSA Star Level 1).
- Operates from a SOC 2 Type II audited data center and uses SSL encryption with safeguards against common web attacks.
- Achieves a strong overall cybersecurity rating (850/950) from UpGuard and is not flagged as a suspected malware provider.
- Shares extensive user data, including hashed email addresses, with multiple third‑party advertising networks (Google Analytics, LinkedIn, Bing, Facebook) for cross‑site behavioral profiling.
- Employs fingerprinting techniques for cross‑device identification.
- Consent interface uses dark‑pattern defaults, keeping advertising cookies “On” before user choice and does not honor Do Not Track signals.
Discovering leadership team…