Ads, Work, Property, Insurance and Health Trust
Ad Fraud
Ad fraud is deceptive practice that steals advertising budget through fake traffic, fake impressions, or misrepresented inventory.
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Ads, Work, Property, Insurance and Health Trust Terms
Ad tech and fraud, freelance/job scams, real-estate wire fraud, insurance claims, and online health trust — not medical or legal advice.
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23 published definitions in this topic.
Ads, Work, Property, Insurance and Health Trust
Affiliate Disclosure
An affiliate disclosure states that a publisher may earn commissions from links or referrals in content.
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Click Fraud
Click fraud is generating illegitimate clicks on ads to drain budgets or inflate publisher revenue.
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Clinically Proven Claim
A clinically proven claim is marketing language asserting that clinical studies prove a product’s health benefit—often overstated or undefined.
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Demand-Side Platform
A demand-side platform is software advertisers use to buy digital ads programmatically across exchanges and inventory sources.
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Employer of Record
An employer of record is an organization that legally employs workers on behalf of a client company and handles payroll and employment compliance tasks.
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Escrow
Escrow is an arrangement where a neutral third party holds funds or assets until agreed conditions are met.
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Fake Job Listing
A fake job listing is a fabricated employment ad used to harvest data, fees, or mule recruits.
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Ghost Broker
A ghost broker is a fraudster who sells fake or invalid insurance policies while posing as a legitimate broker.
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Ghost Job
A ghost job is a job posting kept public without active intent to hire, whether for candidate pipelines, optics, or other reasons.
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Health Misinformation
Health misinformation is false or misleading health-related information that can cause people to make unsafe medical decisions.
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Insurance Fraud
Insurance fraud is deliberate deception to obtain undeserved insurance benefits or to avoid premiums improperly.
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Made-for-Advertising Website
A made-for-advertising website is a low-substance site built primarily to host ads and capture programmatic spend.
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Multiple Listing Service
A multiple listing service is a regional cooperative database that member brokers use to share property listings.
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Native Advertising
Native advertising is paid content designed to resemble the surrounding editorial or user format where it appears.
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Programmatic Advertising
Programmatic advertising is automated buying and selling of digital ad inventory using software, data, and auctions.
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Protected Health Information
Protected health information is individually identifiable health information regulated under U.S. HIPAA rules when held by covered entities and business associates.
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Real-Time Bidding
Real-time bidding is an auction process that buys and sells individual ad impressions in milliseconds as pages or apps load.
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Recruitment Fraud
Recruitment fraud is deception in hiring processes that steals money, data, or access under the guise of employment.
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Rental Listing Scam
A rental listing scam advertises a property the scammer does not control to collect deposits or personal data.
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Rogue Online Pharmacy
A rogue online pharmacy illegally sells prescription drugs without required prescriptions, inspections, or licensing.
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Telehealth
Telehealth is the remote delivery of clinical health services using telecommunications and digital tools.
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Title Fraud
Title fraud is forging or manipulating property ownership records to sell, mortgage, or encumber real estate without the true owner’s consent.
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